04/26/2022 – 11:15 a.m. Media Association of the Free Press e.V. Berlin (ots) Industry crisis resilience strained | Up to 30% of magazine titles are in existential danger | Non-discriminatory promotion of magazines and newspapers now urgently needed | Regulation of gatekeeper platforms is essential Berlin, April 26, 2022 – Dramatic increases in energy and … Read more
In marketing, it is always important to be up to date so that you don’t miss any important trends. For entrepreneurs, missing trends can also mean missing customers and profits. The social media platform TikTok is currently attracting more and more attention, the metaverse is looming on the horizon – but what use could it … Read more
03/24/2022 – 09:46 leisure communication group Vienna (ots) Marcin Glod convinces with his NFT art project “Crypto Panther Club” and receives the award “NFT Project of the Year 2022”. American rapper Akon is delighted with the success. Non-fungible tokens, NFTs for short, have been trading for thousands of euros since 2017. The artwork “The first … Read more
Marketing automation is becoming a key driver of digitalization. Because only with effective and tailor-made marketing and sales measures can digital customer journeys and complex decision-making processes in B2B be effectively supported and targeted controlled. But what criteria must a marketing automation solution meet to meet these requirements? B2B companies face a number of challenges: … Read more
Dusseldorf, New York At first glance, this all sounds like a lot of fun: the supermarket chain Kaufland has named an island “Kaufisland” which it acquired for the world of the hit game “Animal Crossing”. The wide-eyed avatar “Phil Leita” (read as “Branch Manager”) briefly sheds some light on sustainability in the food business. This … Read more